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Every writer hits that moment of doubt. You pour your heart onto the page, wrestle with every sentence, and put your work into the world—only to be met with silence. No comments. No shares. Maybe just a handful of views or book sales.
It’s easy to wonder: Does my writing even matter?
The short answer? Yes.
The long answer? Yes, a thousand times over.
Whether you have an audience of one or one million, your words hold power. They shape you, touch others in ways you can’t always see, and leave a lasting imprint on the world.
It can be easy to become discouraged when you aren’t getting the results you want as quickly as you might have thought. But be of good cheer—writing is about far more than book sales and social media metrics.
Let’s break down why your writing matters, even when it feels like no one is reading.
Your Writing Changes You First
Before your words ever reach another person, they transform you. Every time you write, you sharpen your voice, refine your ideas, and uncover truths about yourself.
Think about it: Writing isn’t just about stringing words together. It’s about processing emotions, capturing experiences, and making sense of the world. That messy first draft? It’s not just a collection of thoughts—it’s proof of your growth.
When you write consistently, you become a better communicator, a deeper thinker, and a more reflective human being. Even if no one reads your work today, you are still changing through the act of writing itself.
Someone Needs Your Story (Even If They Haven’t Found It Yet)
It’s easy to believe that if your book isn’t a bestseller or your blog post doesn’t go viral, your words don’t matter.
However, impact isn’t measured in likes and shares but in connection.
Maybe your poem reaches one person who desperately needs to hear it. Your novel may help a reader feel less alone. Your essay may make someone see the world differently.
And here’s the thing: You may never know.
Readers don’t always leave reviews or send messages of appreciation. Some will quietly carry your words with them for years without ever telling you.
But that doesn’t mean your writing isn’t making an impact.
A couple of years ago, I attended a conference where several people (most of whom I didn’t know) approached me and commented on how much they enjoyed Inkling’s content. This was a poignant reminder that if you have a blog, a Substack, or share your work on Instagram, there are real people on the other end of the connection.
When you spend most of your time creating in a room by yourself, it’s easy to forget that.
If you’re working on a book that a broader audience has not seen yet, think about books that have changed your life. Did you email the author to thank them? Probably not. But their words still shaped you. You could be that writer for someone else—right now.
The Right Audience Takes Time to Build
If you’re frustrated by low engagement, remember that every writer starts somewhere. Even the most famous authors once wrote into the void, wondering if anyone would care.
Building an audience is not instant. It’s about consistency and persistence.
Twelve publishers rejected J.K. Rowling before Harry Potter found its home. Stephen King threw Carrie in the trash before his wife convinced him to keep going. Vladimir Nabokov would have thrown Lolita in the fireplace if his wife hadn’t stopped him.
(Note to any married dudes reading: apparently, listening to your wife where your writing is concerned might be a good idea.)
In all seriousness, countless now-beloved authors spent years writing without recognition before finding their audience.
Your writing journey is no different. Keep showing up. Keep sharing. The right readers will come.
Every Writer Feels Invisible at Some Point
Doubt is part of the creative process. You’re not alone in wondering if your work matters. Every writer—no matter how successful—has faced that same fear.
But here’s the secret: The ones who succeed are the ones who don’t give up.
When you feel discouraged, remind yourself why you started writing in the first place. Was it for fame? Probably not. It was for expression. For connection. For the sheer joy of creating.
Reclaim that joy. Write because you love it. Not because of numbers but because writing itself is worth it.
What to Do When You Feel Like No One Is Reading
Feeling invisible as a writer can be challenging, but here are a few ways to push through:
Focus on One Reader, Not a Crowd: Instead of worrying about thousands of readers, write as if you’re speaking to just one person. Imagine a friend who needs your words and write directly to them.
Keep a “Why I Write” Journal: On days when doubt creeps in, revisit your reasons for writing. Keep a notebook where you list personal wins—times when your writing has helped you process emotions, made someone smile, or sparked an interesting conversation.
Engage with Other Writers: Join a writing group, attend workshops, or connect with fellow writers online. Surrounding yourself with a creative community helps remind you that you’re not alone.
Keep Writing (Even When No One is Watching): Success doesn’t come from waiting for validation—it comes from consistency. Keep showing up. Keep creating. Your audience will come.
You Are Not Alone—Let’s Talk About It!
If you’re struggling with doubt, imposter syndrome, or feeling like your writing isn’t reaching anyone, I get it.
Every writer faces this. But you don’t have to do it alone.
That’s why I offer a free 30-minute Virtual Meetup for writers just like you—where we talk about the creative process, answer your questions, and help you break through roadblocks.
It’s a relaxed, no-pressure, one-on-one space to connect, get encouragement, and reignite your passion for writing.
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